I have worked on many major projects for Regent St, London. A world famous thoroughfare, now one of the premier shopping destinations. Major fashion shows as director/producer , web advertising shoots , and numerous press events which were often created at dawn and lasted only till the perfect shot was found. Fashion shows for Magnum Ice Cream, Also a small snap of the first big traffic stopping event, a long sandy beach complete with palm trees that appeared one morning at 7.00am and vanished. by 10.00am